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Mark Polson & Associates

Mark Polson & Associates

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(973) 495-6441 mark@polsonassociates.com
  • About Us
  • Services
    • Design Thinking
    • Innovation Assessments
    • Leadership Advisory
  • Clients
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  • Contact

COVID-19 crisis

Great Design is Timeless. Here’s Why That Matters Today

Home/Archives for COVID-19 crisis

April 6, 2020

The I Love NY logo was designed by Milton Glaser for a NYC tourism campaign in the 1970s. It has lived on as symbol of hope in trying and uncertain times. Here’s the story behind the logo and why it continues to resonate today.

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Filed Under: Guest Column Tagged With: COVID-19 crisis, Design Thinking, I Love NY

Navigating through Chaotic Times

Home/Archives for COVID-19 crisis

April 2, 2020

Mark Polson recently was a panelist on the Innovation Leader webcast, “Navigating through Chaotic Times” hosted by IL’s CEO Scott Kirsner.

As companies change their focus, says Polson, using design thinking can help them to stay responsive.

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Filed Under: Guest Column Tagged With: COVID-19 crisis, Innovation

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