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Mark Polson & Associates

Mark Polson & Associates

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(973) 495-6441 mark@polsonassociates.com
  • About Us
  • Services
    • Design Thinking
    • Innovation Assessments
    • Leadership Advisory
  • Clients
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  • Contact

loraine

Leading Innovation: Creating Value in Times of Crisis

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August 26, 2020

On July 23, I had the honor of running The Collective’s inaugural digital conference, Leading Innovation: Creating Value in Times of Crisis and facilitating several of its sessions.

I designed this event based on my collaboration with Romina Kunstadter, Founder of The Collective and Head of Custom Events for Informa, and Alyson DeMaso, Founder of Raising Beauty.

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Filed Under: Guest Column Tagged With: Innovation, workshops

Design Thinking at the Movies

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April 23, 2020

Creativity is often defined as combining two seemingly unrelated ideas. Wouldn’t it also be interesting, I thought, to build this list around a central theme or topic I’m passionate about? So, combining my love of movies and my passion for innovation and Design Thinking, I present the First Annual Design Thinking Film Festival.

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Filed Under: Uncategorized Tagged With: Design Thinking

Great Design is Timeless. Here’s Why That Matters Today

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April 6, 2020

The I Love NY logo was designed by Milton Glaser for a NYC tourism campaign in the 1970s. It has lived on as symbol of hope in trying and uncertain times. Here’s the story behind the logo and why it continues to resonate today.

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Filed Under: Guest Column Tagged With: COVID-19 crisis, Design Thinking, I Love NY

Navigating through Chaotic Times

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April 2, 2020

Mark Polson recently was a panelist on the Innovation Leader webcast, “Navigating through Chaotic Times” hosted by IL’s CEO Scott Kirsner.

As companies change their focus, says Polson, using design thinking can help them to stay responsive.

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Filed Under: Guest Column Tagged With: COVID-19 crisis, Innovation

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